The Diet Plate

The Diet Plate
The Diet Plate
Shopping Mall-, QLD
Shopping Mall-, QLD
From 1996-97, under confidentiality agreements, Kay showed the plate around the potteries in Stoke-on-Trent, beginning with Wedgwood. Kay soon realised that she had approached the very top o..
P.O. Box 5033, Qld,
P.O. Box 5033, Qld,
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From 1996-97, under confidentiality agreements, Kay showed the plate around the potteries in Stoke-on-Trent, beginning with Wedgwood. Kay soon realised that she had approached the very top of the china market, when really the plate needed to be made of fine earthenware so that it would be more robust for everyday use. The Sales Director of Wedgwood thought that the concept was amazing and referred it to Johnson & Johnson, whose lines were fully booked for the following two years. However, not giving up, Kay took the product to Staffordshire Potteries, in Stoke-on-Trent, who were more than willing to take it further. Unfortunately the decision to manufacture did not come quickly enough and, like many of the major pottery companies, Staffordshire was in decline and succumbed to market forces, going into receivership. So two years down the line, the plate had still not been made. Not discouraged, as, by this time, Kay had lost nearly six stones using her new methodology, she took the plate to Churchill's Pottery. However she was told that they mostly supplied restaurants and this product was for the home market. The MD though was very impressed and thought it was too good a concept to let go. He referred Kay to Royal Staffordshire Potteries and in particular the CEO, Norman Tempest - a wonderful man who agreed to “take a punt” and manufacture 500 plates to see if Kay could sell them. These rare plates (the design was changed in the next run) are in the hands of early customers. A potential collector's item of the future - especially when The Diet Plate® is a household name!

The Diet Plate is the ultimate weight management and portion control tool, providing a visual medium for effective food portion and calorie control to help achieve healthy and nutritional weight loss. The Diet Plate is available in a variety of packs, including the Breakfast Bowl, Male & Female specific Diet Plates, Family Packs and Children Packs, making the Plate a suitable tool for anyone interested in no-gimmick, natural weight loss, including those on a diabetes diet.

Browse through the Diet Plate Australia website for fun and healthy recipes specifically suited for the Diet Plate, along with detailed instructions on how to use your Diet Plate, testimonials from people that have used the Diet Plate and much more.

Sign up to our Healthy Eating Newsletter for healthy meal ideas and diet tips, hear about how the Diet Plate has worked for others or shop online for our weight loss products today.

women measuring waist with tape measure

Benefits

There are many benefits to introducing The Diet Plate into your day to day meal times... Read More

before and after photos

Testimonials

My weight problem didn't exactly begin overnight – after my children were born around 30 years ago, the baby weight just never disappeared! Read More
Christine Hampshire

Dr Campbell talks about The Diet Plate on Channel 10 National News

The History Of The Diet Plate

Kay Illingworth invented The Diet Plate® in 1995 - the world's first portion control plate. Keeping the concept secret until the idea was safe was difficult, but a year later it was awarded design registration, trademark and copyright security.

From 1996-97, under confidentiality agreements, Kay showed the portion control plate around the potteries in Stoke-on-Trent, beginning with Wedgwood. Kay soon realised that she had approached the very top of the China market, when really the portion control plate needed to be made of fine earthenware so that it would be more robust for everyday use.

The Sales Director of Wedgwood thought that the concept was amazing and referred it to Johnson & Johnson, whose lines were fully booked for the following two years. However, not giving up, Kay took the product to Staffordshire Potteries in Stoke-on-Trent, who were more than willing to take it further

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